Marking Material
FCF Campaign
The Fiercely Customer Focused Campaign is geared towards teaching customers the true value of working with industry leaders.
Category
Print Design
Client
Wavetronix Marketing
Year
2024
Project overview
With shifting markets and allegiances, it was the perfect time to change the message from specific products to proven solutions, many of which aren't seen by the customer. The FCF cards and board aim to do just that.
The stakeholders felt that a more traditional, analog, approach was best to deliver this message. The cards, along with the board allows the salesman to deliver the correct message to the customer. No more lengthy presentations with 25 minutes monologues. Back to the basics and back to selling with the proper messages.
